Collaborating with Bonfire Labs of San Francisco, we were given another amazing opportunity to bring Fitbit's brand new tracker Charge 4 to life in this epic 2020 launch reveal. Move forward with a health & fitness tracker that packs built-in GPS for pace and distance, 24/7 heart rate tracking and more into a comfortable wristband.
Early Concept Art
Agency Bonfire Labs San Francisco
Producer John Hunt
3D Animation/Motion Graphics Eric duPlessis Dax da Silva